The world’s number one chocolate brand, Cadbury, wants to Release the Joy and take you to Birmingham to visit the world famous Cadbury World theme park and factory. This announcement was made at a colorful and candy filled release party at The Norfolk Hotel.
The setting was something out of a Charlie And The Chocolate Factory set, chocolate everywhere! From chocolate cakes to chocolate desserts to a 3tier chocolate fondue complete with skewered strawberries, marshmallows, macaroons to name a few.
This consumer campaign is a first of its kind for Cadbury Dairy Milk, the market leader in the chocolate category. The grand prize up for grabs is two trips for two to Cadbury World in Birmingham, UK, where the winners will uncover a world of chocolate delights and enjoy a fascinating, fun-packed day out at Cadbury World – the home of Cadbury chocolate and where chocolate comes to life!
Every purchase of any Cadbury Dairy Milk 80g retail price of Ksh 165 will be eligible for an entry coupon, after purchase, to stand a chance to win the grand prize. Other prizes for the grand draw will include: flatscreen TVs, surround systems, local holidays and chocolate hampers. The promotion will run in select outlets countrywide for a duration of 10 weeks starting on Monday October 2014 and ending on 31st December 2014. Don’t miss out because you could win big!
Cadbury also took this opportunity to launch a new entrant into the market, the Cadbury Dairy Milk Biscuit which is a creamy milk chocolate bar filled with crunchy biscuit chunks. One word, ADDICTIVE!
How To Win With Cadbury Dairy Milk Chocolate
You can win a trip to Cadbury World in Birmingham with Cadbury. All you have to do is buy an 80G Cadbury Dairy Milk bar, request an entry form from the cashier, fill and drop it in the raffle bin. You can also win one of 7 flat screen TV’s, one of 7 surround systems, chocolate hampers or local holidays for two to Naivasha. So get your Dairy Milk today!